What is the Roy Morgan Research Community App?
Updated: 08/22/2016
Article #: 112
The Roy Morgan Research Community App is an application that helps us collect information on online behaviour from thousands of anonymous users like you. This information will be used to help create a more relevant, interesting and entertaining online experience for all Australians.
It has been developed on the RealityMine Ltd technology platform and is called AnalyzeMe. Roy Morgan Research Community App branding is coming soon!
The purpose of the Roy Morgan Research Community App is to gain a better understanding of trends and patterns affecting internet usage in Australia. Just as television ratings identify which programs attract the most viewers, the data collected by the Roy Morgan Research Community App allows us to determine the popularity and importance of different websites and applications.
The nature of the internet is such that it’s virtually impossible for a conventional questionnaire to capture all the websites you visit, activities you undertake and how much time you spend online. That’s why we decided to use the Research Community App. Not only does it help us to observe the technology use with minimal disruption to you, but it’s completely safe, secure and anonymous.
We will never collect or store important personal details such as passwords, PINs or other log-in details, credit cards or financial transactions. Your information will NOT be shared with anyone in an identifiable form.
The Roy Morgan Research Community App (AnalyzeMe) can be easily uninstalled at any time.
It has been developed on the RealityMine Ltd technology platform and is called AnalyzeMe. Roy Morgan Research Community App branding is coming soon!
The purpose of the Roy Morgan Research Community App is to gain a better understanding of trends and patterns affecting internet usage in Australia. Just as television ratings identify which programs attract the most viewers, the data collected by the Roy Morgan Research Community App allows us to determine the popularity and importance of different websites and applications.
The nature of the internet is such that it’s virtually impossible for a conventional questionnaire to capture all the websites you visit, activities you undertake and how much time you spend online. That’s why we decided to use the Research Community App. Not only does it help us to observe the technology use with minimal disruption to you, but it’s completely safe, secure and anonymous.
We will never collect or store important personal details such as passwords, PINs or other log-in details, credit cards or financial transactions. Your information will NOT be shared with anyone in an identifiable form.
The Roy Morgan Research Community App (AnalyzeMe) can be easily uninstalled at any time.
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